To boost engagement and brand growth, I created a variety of visual graphics and content across the website and social media platforms.

Faced with a 40% cart abandonment rate, I redesigned the checkout flow to address user pain points. By simplifying the process, optimizing for mobile, and adding features like autofill and error validation.

Faced with a 40% new client decline during early COVID, I redesigned the company website to streamline the user journey, clarify messaging, and build trust—leading to a measurable boost in engagement and inquiries.